EVERY POST-GAME PRESS CONFERENCE | THE KICKER

After producing a successful branded digital series for Lenovo featuring JB Smoove, Odell Beckham Jr., and Demaryius Thomas (among others), this video marked the official launch of The Kicker and its position as a leading sports-comedy platform. Every Post-Game Press Conference was shared across all owned platforms and viewership was driven by a large PR campaign, support from strategic content partners, and help from the Reddit community (because Weird Al!). Another example of a universal concept that is both instantly recognizable and relatable to the average sports fan and casual viewer alike. 

Watch it here